Will Hungry Jacks get flame-grilled in trade mark bun fight?
https://macfarlane.law/wp-content/uploads/2020/09/McDonalds-v-HJ-2.jpg 1013 675 Emma Macfarlane Emma Macfarlane https://secure.gravatar.com/avatar/c793a24d1ebadb879e04c1e1bab046f1eb639aaa022e7ab88adba3e03a5b70a4?s=96&d=mm&r=gMcDonald’s has taken beef with the ‘Big Jack’ trade mark, alleging it infringes on multiple trade marks it holds for its well-established ‘Big Mac’ burger.
The lesson to be learned from this IP stoush – proactive brand protection is commercially invaluable.