Posts Tagged :

IP

Can I use images from Google in my content?

1024 1020 Emma Macfarlane

Google Images can be a goldmine when it comes to locating the ideal images for your social media posts, blog articles, website content, presentations, and other documents. Many people are not aware, however, that there are copyright issues to be considered before using these images. Just because images and other content are readily available on…

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‘paulinehanson.com.au’ domain name directs users to refugee advocacy website – The importance of owning domain names related to your brand

951 608 Emma Macfarlane

The commercial significance of effective brand protection cannot be understated. Many businesses and celebrity personalities ensure that they protect their names, logos and other distinguishing brand elements. There are, however, some less obvious elements that can be easily overlooked – for instance, your domain name. If you do not take adequate steps to secure and…

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Changed your business during COVID? Here’s what you may not have considered with your IP.

600 600 Emma Macfarlane

We’re all adjusting to a new normal, with many businesses having re-opened following a year of bushfire, flood and of course, a pandemic. COVID-19 has undoubtedly been the biggest disrupter for businesses in 2020, generating upheaval and uncertainty with many forced to literally close their doors overnight due to lockdown restrictions. In order to continue…

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LEGO copycat penalised in Chinese Court

1013 675 Emma Macfarlane

If you’re manufacturing or distributing products in China, you should be aware of the copyright laws in place. Businesses who register copyright in China are provided with a Government issued document documenting their ownership. Whilst registration is voluntary, it can assist greatly to enforce rights in the event of infringement.

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What happens when a brand name becomes part of everyday language?

1013 675 Emma Macfarlane

When brand names replace or become synonymous with particular products, irrespective of the what name is on the product, the brand essentially becomes a victim of its own success. Here’s some tips to avoid falling victim to ‘brand genericide’.

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Will Hungry Jacks get flame-grilled in trade mark bun fight?

1013 675 Emma Macfarlane

McDonald’s has taken beef with the ‘Big Jack’ trade mark, alleging it infringes on multiple trade marks it holds for its well-established ‘Big Mac’ burger.
The lesson to be learned from this IP stoush – proactive brand protection is commercially invaluable.

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